Mother's Day Fun Facts and Spending Forecast

According to the National Retail Federation BigResearch Survey, this year mothers will be honored with some extra pampering and indulgence. Mother's Day spending is expected to reach $16.3 billion dollars nationwide with the average Midwesterner spending $112.05. MERIC has gathered some interesting facts and figures about mothers to celebrate their special day.

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Mother's Day Facts and Figures:

The year Congress designated the second Sunday in May to honor mothers.

The average number of total births per woman in 2009 the Nation according to Census Bureau.

85.4 Million
The estimated number of mothers in the U.S., according to Census Bureau 2009 data.

Number of women in Missouri between the ages of 15 and 50 that gave birth in 2009.

Mother's Day is the second biggest retail spending holiday in the United States, according the the National Retail Federation.

Percent of Americans celebrating Mother's Day this year.

Mother's Day Greeting CardGreeting Card
Top item that Americans plan to purchase for Mother's Day.

$16.3 Billion
The number of dollars Americans 18 years and older that plan to spend on Mother's Day this year.

The amount each Midwesterner, including Missourians, plan to spend on Mother's Day this year.

Percent of Midwesterners, including Missourians, who plan to purchase flowers for Mother's Day.

The number of florists in Missouri in 2008 where flowers may be purchased. Flowers may also be purchased at other establishments throughout the state including grocery stores (1,366), supermarkets (1,078), and nursery and garden centers (585).

Jacob and Isabella
The most popular baby names in the U.S. for 2010.

Midwest Mother's Day Spending Plans
A dinner or outing ($21.03) is the number one way Midwesterner's plan to honor their mothers on Mother's Day. Jewelry, flowers, gift certificates are also popular spending options.

Mother's Day Midwestern Spending Plans

U.S. Census Bureau
National Retail Federation



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